SaaS API Key Management & Proxy Service

A platform that helps SaaS developers securely manage and proxy API keys for multiple AI services (OpenAI, Anthropic, etc.). Solves the problem of handling BYOK (Bring Your Own Key) or managing per-user keys at scale without exposing credentials. Target users are SaaS founders building AI-powered applications.

The explosion of multi-model AI apps in 2024-2025 has created a genuine operational headache around credential management — teams are duct-taping together AWS Secrets Manager and custom middleware to handle BYOK workflows that should be a solved problem. LiteLLM is the closest incumbent, and it's open-source with a hosted tier, which means the real competition is "just self-host it" rather than another paid product. The $2k-10k/mo band is plausible for a narrow devtools wedge if pricing is per-seat or per-request-volume, but it's a low ceiling unless the product expands into usage analytics or cost controls. The most likely failure mode is that target customers are technical enough to build this themselves in a weekend, and the activation barrier — trusting a third-party proxy with production API keys — is high enough that many will.