Stock Alert & Screener Tool

A lightweight stock monitoring app that alerts users when stocks hit 52-week highs, surge by specific percentages, or match custom criteria. Targets retail investors who want to catch emerging opportunities without complex trading platforms.

Retail investing participation remains structurally higher than pre-2020 levels, and the proliferation of commission-free brokerages has created a large base of self-directed investors who lack institutional-grade screening tools but find Bloomberg Terminal overkill. Finviz is the obvious incumbent here — it's free at the basic tier and deeply entrenched — which means competing on breadth is a losing strategy; the only viable angle is a narrower, cleaner UX with superior mobile alerting. The $2k–$10k/mo revenue band is realistic but tight, achievable through a freemium model with paid alert tiers, though churn will be high because engagement is episodic — users go quiet in flat markets. The biggest risk is that Finviz, TradingView, and brokerage-native alerts (Robinhood, Webull) already cover the core use case well enough that the marginal user never pays for an alternative.